Before the deal, there was just the song. In 1986, three kids from Queens wrote a song about their favorite sneakers. No contract. No brand deal. Just real love for the Superstar. Olivia Wilde, Bella Hadid, and I Wear Comfortable Adidas Sambas for Everything from Errands to Special Occasions Adidas x Bape: Big Shoes to Fill When Derrick Rose signed with Adidas, it wasn't just about shoes, commercials, or a paycheck. It was about security. Legacy. And making sure the people who were there before the fame were